Telephone Tracking enables you to track calls out of your site and know precisely what marketing activity brought them there; whether it was from another site, Google or your paid search effort.
So no longer will you need to guess how your caller has found you.
Why you need Call Tracking
Call tracking is an essential tool for any company that spends money on advertising across multiple stations. Customers with AdWords possess an intrinsic need to track the calls that are relevant to their key words, to be able to comprehend which keywords deliver call conversions. call tracking company With no visibility of call conversions, it is not really possible to figure out if your investment from the key words in your portfolio is providing value or not. Is just monitoring AdWords call conversions ?
Most customers are searching to track not just PPC, but additionally SEO, Screen, Affiliates, Social Media in addition to Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic and of course Bing PPC traffic. This is where the power of a 3rd generation phone monitoring system like Call Conversions Tracking comes from, since it allows you to realize your ROI for each of these very important channels not only Google PPC. This is essential actionable data letting you optimise the effectiveness of all your marketing and advertising channels, crucial to the success of any business.